Sunset at DoubleM Systems (, Del Mar, California

Thursday, January 16, 2020

ToBeWise™ question

This excellent question from client GC:

... I have the app (, and I've found many of the quotes fascinating, especially the ones by Carnegie. Is there a way to implement the wisdom they convey? I find myself agreeing with most if not all of what I read, but I'm at a loss about how to put them into action. For example, one of his quotes is "No man will make a great leader who wants to do it all himself, or to get all the credit for doing it." Truman said something similar with "It is amazing what you can accomplish if you do not care who gets the credit." I completely agree that being selfish is counterproductive and you should empower others, but how do you do this when it's your job to lead a project, and you need your ideas to be executed on?

Such a great question!

I think one clue to the answer is in your last sentence, especially " do you do this when it's your job to lead a project, and you need your ideas to be executed on? "

Notice that you phrase it as though in the first person... your job to lead, your ideas, etc. One of the more empowering changes that entrepreneur/CEOs can make is to change the word from "I" to "we". It's so much more powerful to eliminate your ego and become part of the team. Instead of focus on your ideas that need to be executed, focus on helping the team to see the vision and be open to their input on how to get there. They will be much more empowered if they feel they are part of the vision rather than blindly following orders.

This is summed up on one of my favorite quotes on this subject:

If you want to build a ship, don't drum up people together to collect wood and don't assign them tasks and work, but rather teach them to long for the endless immensity of the sea.Antoine de Saint Exupery.

Continuous communication of the vision is the enduring duty of the founder/CEO. It is the essential skill that must be developed in order to recruit co-founders, team members, advisors, investors, and others to support your dream. You supply the vision, and ask for help, and always continue to follow up and appreciate (give credit, say thanks) whatever comes your way.

The app is designed to be used as a method of programming your mind, a form of self hypnosis, whereby, with continuous daily use, you find quotations that speak to you and your current state of affairs, and Favorite them to be saved and repeated over and over until they become part of your being. It is then that you start to live your life that way, without thinking. You build a habit of thinking the same powerful thoughts of the great minds who you admire.