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Mark Cuban's 12 Rules for Startups


From Entrepreneur Magazine:

1. Don't start a company unless it's an obsession and something you love.

2. If you have an exit strategy, it's not an obsession.

3. Hire people who you think will love working there.

4. Sales Cure All.

5. Know your core competencies and focus on being great at them.

6. An espresso machine?

7. No offices.

8. As far as technology, go with what you know.

9. Keep the organization flat

10. Never buy swag

11. Never hire a PR firm

12. Make the job fun for employees

Read the full article for more on each point.